Mobile Analytics Platform TUNE Releases Mobile Game Marketing Guide

Mobile marketing platform TUNE is announcing the release of its latest e-book, “Acquisition and Engagement Tips from Mobile Gaming Ninjas,” featuring interviews with four mobile gaming marketers at Wargaming, Pocket Gems, Gamevil, and TUNE.

With mobile gaming surpassing PC and console games in market share for the first time ever in 2016, mobile gaming is now a $37 billion dollar industry. The e-book details how mobile game marketers can succeed in the increasingly competitive marketplace, featuring tips on:

The most effective approaches to acquiring new users

Pitfalls to watch out for when attracting new users

Time-tested ways to engage users (and proven…

Read the full article from usatoday.com…

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