Christie Energizes Guadalajara GDLUZ Festival of Light

GDLUZ festival of light held in Guadalajara, Mexico

Pandoras Box was a crucial element in the development of the three interactive mappings. Its guaranteed reliability makes it such an excellent product.

Christie®, the world leader in creating and sharing the best visual and audio experiences, is pleased to announce that its Roadster HD20K-J projectors and the Christie Pandoras Box show control systems have played a critical role in the mapping projections screened on the city’s most emblematic buildings during the recent GDLUZ festival of light held in Guadalajara, Mexico.

GDLUZ, held for the very first time this year, is the largest festival of lights in Mexico and the country’s most unique audiovisual event. For the duration of five days, and within the framework of the 475th anniversary of the founding of Guadalajara, the city’s old quarters were lit up with multimedia technology, thanks to projection mapping, synchronized fireworks, multimedia shows and a gigantic sphere of light, among other installations.

The festival was driven primarily by the Mexican company Altea Corp, specialists in development and content for multimedia events and one that has designed shows for brands including Coca Cola, Volvo, Adidas, Nike and Chivas, coupled with the support of the city council of Guadalajara and private support.

Christie technology was used in three of the festival’s installations. The first, held in Plaza Tapatía, projected real-time captures of the audience, displaying gigantic 12-meter high faces, complete with humorous captions.

Another of the interactive projections, called Laser Mapping, was also held in Plaza Tapatía. Here, using a laser pointer, the audience was able to draw shapes and images, which were…

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